INUR – the NEW natural skincare programme where nutrition meets beauty
Created by French nutritionists and skincare experts, and formulated in Korea, the INUR range provides day and night skincare to live well in body mind and skin
Life gets busier every day, and in a world of endless to-do lists, it’s increasingly difficult to look after your health both inside and out. INUR is the first beauty brand to launch a full holistic programme of nutrition, exercise and lifestyle coaching for body, mind and skin. Alongside the programme is a NEW natural day and night skincare range created by nutritionists and French skincare experts, which is formulated in Korea using the highest quality natural active ingredients.
INUR was founded by ex-CEO of premium French beauty brand BY TERRY, Marion Assuied, and nutritionist Valérie Espinasse. The brand is a pioneer in the global wellness system for skincare and uses only natural and clean skin nourishing ingredients, such as aloe vera, matcha (from Jeju Island – an UNESCO world heritage site to ensure premium quality), and pre and probiotics, which are all rigorously tested and clinically proven to actively work with the skin’s own natural system. INUR is also the first beauty brand to launch a full holistic programme of nutrition, exercise and lifestyle coaching.
Marion started to practice yoga and meditation after experiencing a huge stress breakdown, and this was the catalyst for the INUR brand’s creation. “After years of bad sleep and a crazy lifestyle as a mother, a woman and CEO , I started to see a nutritionist to get more energy and serenity and balance in my life. I realised that I was spending hours on my body’s health and should start to work on the health of my skin the same way. Skin is the largest organ of the body, and our face is the most exposed area. I decided to work closely with nutritionists to build an in and out program for my own skin health – and the concept of INUR was born.”
INUR’s co-creator is Nutritionist Valérie Espinasse who specialises in anti-aging, phytotherapy and naturopathy. Valerie validates all INUR formulas and concepts. She selects and trains INUR Skin Health coaches.
Purity Day and Night Cleanser – Reveal a fresh and balanced complexion. This gentle cleanser removes impurities, pollutants and make-up whilst also revitalising and hydrating the skin. It is formulated with activated Aloe Vera and Pre and Probiotics to make skin feel hydrated and refreshed, and delivers a bright, glowy and dewy finish. It removes impurities and balances the complexion. 86% found the application easy, with a non-sticky finish
Breathe Day Cream – Achieve a healthy radiant glow all day This face cream not only hydrates and illuminates, but also works to protect and nourish skin. With its instantly nourishing properties from two super ingredients, Matcha and Aloe Vera combined with Pre and Probiotics, this moisturiser makes skin feel replenished, softer and more supple, and delivers a plump and perfect glow that lasts a whole day. One application of Breathe Day Cream every morning will bring a 52% concentration blend of active ingredients. It is designed to hydrate and illuminate skin and protect the microbiome. 94% feel their skin more hydrated. 90% feel their skin plumped and healthier
Pause Night Shot. Tackle unwanted signs of ageing for youthful skin. This rejuvenating night serum nourishes and revives skin for a youthful and radiant glow upon waking. The powerful shot combines the antioxidant properties of Matcha and natural Vitamin C to deliver a youthful and radiant appearance. The formula helps skin feel smoothed and firmed for a healthy look of vitality. Pause Night Shot is activated by a concentration of 30% of Matcha. Renew, illuminate, and rejuvenate tone, whilst reducing dullness and fine lines. 89% feel the skin look rejuvenated. 89% feel the skin softer
Realign Night Shot. Restore skin health overnight. This balancing night serum reinforces the skin’s barrier and gives a more even tone upon waking. Pre and Probiotics contribute to the skin’s balance and softness. The complexion will look unified and safe from blemishes, redness and irritation. One application of Realign Night Shot is activated by 30% of concentrated Pre and Probiotics. Works best for sensitive, oily and blemish-prone skin. 96% feel the skin hydrated and more luminous. 94% feel the skin healthy, with an improved texture
Replenish Night Shot. Quench thirsty skin overnight with this moisture-boosting night serum. This serum gives deep hydration and a plumper-looking skin upon waking thanks to its formula activated with two super ingredients that stimulate hydration: Aloe Vera and Hyaluronic Acid. In the morning, skin will feel smoothed and soothed, and the complexion will look unified, glowy and ready to start the day. One application of Replenish Night Shot is activated by 30% of concentrated Aloe Vera. Use for deep hydration, and to plump the complexion. Suitable for dry, sensitive and blemish-prone skin. 87% feel their skin softer and fresher. + 108.3% increase in moisturising level
Renew Sleeping Mask. Wake up to a more youthful looking glow. This powerful overnight mask restores, revives and refreshes skin whilst the body rests. The Renew Sleeping Mask combines Aloe Vera, Matcha, Pre and Probiotics, and AHA to give a radiance-boosting and bouncy glow to skin, while protecting the natural microbiome. One application at night, three times a week of Renew Sleeping Mask will bring a blend of active ingredients at a 47% concentration. Replenish and nourish the skin and illuminate the complexion. 94% feel the skin hydrated and nourished. 92% feel the skin looks smoothed
All INUR products are formulated with 100% natural-origin super ingredients, in world class laboratories and have 100% recyclable packaging. The range includes products for all skin types, even sensitive skin.