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The retail development of the Italian brand expands with a new store in Kent

Natuzzi Italia Aylesford store rendering

The Natuzzi Italia brand, renowned for its high quality furniture and interior accessories, is pleased to announce the opening of a brand new store in Aylesford Retail Park, London Road, Maidstone.

Continuing its expansion in the UK, the stunning new 800 square metre Natuzzi Italia store will open in Maidstone on Good Friday, 14th April. Set to become a destination store, it will showcase a wide selection of room set displays across an impressive two level mezzanine design. The Natuzzi Group has over 1,100 stores worldwide with almost 40 points of sale in the UK, with further development planned as part of a major growth initiative this year, including new stores opening in Edinburgh, Reading and Watford.

Synonymous with Italian artisan creativity, Natuzzi Italia embodies the search for harmony between furniture, objects and spaces, creating design solutions of unparalleled quality in collaboration with internationally recognised designers and crafted by specialists in leather, fabrics and wood. This new store will encompass the Italian philosophy of living with design-led, comfort-driven sofas, tables, chairs, storage units, coffee tables, dining tables, beds and accessories in cleverly curated roomsets.

Natuzzi Italia Tratto Sofa

Jan Mentens, Vice President of Sales for North & Central Europe, comments: “Since first opening in the UK, the Natuzzi Italia brand has evolved into the whole home, offering not only upholstery as the company’s first love, but also bedroom, dining, wall units and lighting. We have decided to open a new 800 square metre store in Aylesford, Maidstone to showcase Natuzzi as the harmony maker.” 

Natuzzi Partner Michael Solomon adds, “The new store will showcase strong Natuzzi brand statements such as the Herman, alongside more mainstream products tailored for retail park environments. We are very excited to be opening this new store which will offer consumers a luxury shopping experience and bring a touch of Italian style to their homes.”

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