Arts + Entertainment

One of the biggest pantos in the land – astounding success for The Marlowe Theatre’s Aladdin, ending with 91,000 tickets sold

More than 91,000 people visited The Marlowe Theatre this festive season for Aladdin, making it one of country’s most well-attended pantomimes. The production, which starred former Strictly champion, Kevin Clifton, averaged an astonishing 95% capacity across 82 performances during its six-week run. 

As part of its Digital Panto project, The Marlowe also streamed a video of Aladdin to 118 care homes, hospices, hospital wards and retirement homes. As a result, around 1,960 residents and patients got to enjoy the magic of theatre this Christmas who otherwise may not have been able.

Off the back of an incredibly successful season, The Marlowe Theatre’s next pantomime, Beauty And The Beast, is already breaking records, with over 50% of the tickets sold for the production which begins Friday 22 November 2024. The pantomime, co-produced by Marlowe Theatre and Evolution Productions, experienced a record-breaking on-sale with 50,000 tickets sold within the first six weeks – the pantomime was already 50% sold before Aladdin had finished its run. 

With 52% of tickets sold for Beauty And The Beast, preparations have already begun for the exciting production – the first Beauty And The Beast title at The Marlowe in 27 years. The legendary Marlowe dame Ben Roddy, who celebrated his 1,000th performance during Aladdin, will return, with a star-studded cast to be announced later this year. 

Deborah Shaw, Chief Executive at The Marlowe, commented, “The Marlowe Pantomime is more than a show – it’s a much-loved family tradition and a vital part of Christmas for so many people in Kent. Everyone at the Marlowe Theatre and at Evolution Productions had an absolute blast making Aladdin this year, and to know that 91,000 people enjoyed it made all the hard work worthwhile. To have sold 52% of tickets for next year shows the trust our audiences have in us to deliver the very best panto year after year. I can’t wait for Beauty and the Beast in 2024 – Evolution’s birthday year!”

Writer and director Paul Hendy added, “We’re so proud that the hard work that The Marlowe and Evolution teams put into Aladdin was reflected in our five-star reviews, box office smashing ticket sales, and a phenomenal appetite for more panto next year. The quality of the production and dazzling spectacle we are able to provide continues to grow year on year, and with Evolution Productions celebrating its 20th anniversary in 2024, it’s set to be a very special one indeed.”

Tickets for Beauty And The Beast are available to buy online at or via our Box Office on 01227 787787 

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